The Netherlands-based Heineken N.V. -the world’s second largest brewing company, with over 165 breweries in 70 countries (including California’s Lagunitas Brewing Co.)- is seeking to expand its share in Peru’s beer market. In late September Heineken closed the purchase -for an undisclosed amount, but said to be around US$50M- of the Tres Cruces brand from…
Category: Peru Beer
Peruvian Craft Brewers Oppose “Dry Law”
Last week Peruvians were dismayed by a tragedy which resulted from people violating the government prohibition on social gatherings during the pandemic. More than 100 young people had gathered at an informal discotheque for a birthday celebration. When, following complaints from neighbors, the police arrived to break it up, dozens of intoxicated revelers tried to…
Lima’s Barbarian Brewery Sold to AB InBev’s ZX Ventures
In a move that caught almost everyone by surprise, the announcement was made early last week that Lima’s Cervecería Barbarian had been 100% acquired by ZX Ventures. Barbarian was one of Peru’s most visible and successful early craft breweries. A winner of many awards, and headed by a charismatic and friendly trio of friends -Diego…
The 5 Best IPAs Made in Peru
Hi, today, on IPA Day, we are honored to have a guest post from Peru’s foremost beer blogger, José Alberto Castro “El Gourmetógrafo”. José Alberto also writes beer and cocktail articles for Peruvian food and drink magazines, is an experienced food/drink photographer, a Recognized BJCP judge, and a talented musician. This article was written specially…